Factor.by watched in 7 countries

The search marathon will continue tomorrow. Two dozen potential performers, who believe in their vocal abilities, will sing for the TV audience.  The right to go out of the shadows into the spotlight most often is given to the people related to the stage. More than half of them. Singers sound directors, people who sing in restaurants or teach vocals. 

Among the most unexpected professions, whose owners turned out to have a talent in singing is a mechanic from Dzerzhinsky District, a Moscow export specialist, a bartender from Moscow, who served in the army for 11 years, and even the head of personnel department of Minsk Automobile Plant. 

Most often we hear singers from Minsk. There are talents from Mogilev.  There are residents of Borisov, Novopolotsk and Gomel. And a novelty of the second season is foreign guests. Mostly Muscovites came to conquer Minsk.

So, "Factor.by" has already been watched by almost every fifth Belarusian. Only the first three editions of the show gathered more than one million three hundred thousand urban residents of Belarus in front of the TV screens. In general, Belarus 1 is on Friday night more often than other channels. And each time it's about 600-700 thousand Belarusians. 

The vocal nerve of "Factor.by" has also attracted visitors to YouTube. Most of the users are from Russia (30%). There is also a high  percentage of Ukrainians and Kazakhs. Viewers from Germany, the United States of America, Armenia and Moldova have been spotted. Our audience on this video platform is between the ages of 35 and 54. Most of them are women. 

By the way 80% of Internet users don't even need a TV. They successfully follow The Factor.by on their smartphone screens.