There are a lot of media, people and states fighting not against fakes, but against the truth. This was stated by Chairman of Belteleradiocompany Ivan Eismont during a round table in the studio of the First National Channel of the Belarusian Radio.
"This is the new reality, the spread of fakes is going away. Our company is feeling it," he said. According to him, since 2020, Belteleradiocompany's public and political broadcasting in Belarus and beyond has seen a huge increase in views and listening. "If our materials were viewed 38 million times on the YouTube channel of the Television News Agency for the whole of 2021, then for the first quarter of 2022 it was 140 million, which amounted to 11 million hours of views. That is, we have more views in the first quarter of 2022 than in all previous years combined," summed up the head of the company.
This has not gone unnoticed by Western "partners" and Western colleagues. Unprecedented measures were taken against the media of the Russian Federation, against journalists and opinion leaders. Their accounts were liquidated on social networks and Internet sites, and channels were removed from YouTube. According to the chairman of the company, this caused even more interest in what we do.
Ivan Eismont, Chairman of Belteleradiocompany:
“The Russian-speaking audience of the entire former Soviet Union has already started going to our resources. And while such radical measures have been taken against Russia, they are acting very carefully against us. To begin with, we were simply sent to the so-called shadow ban. If our materials used to get 1-3 million hits a month, now we are back to 2-3 thousand hits. When you flip through the feed, our materials are not visible; it is impossible to get into recommendations. For example, last week, the ATN account on TikTok was deleted without explanation, it had, I think, 65 thousand subscribers. And Radio "Belarus" on YouTube got banned for a week for posting the head of state's speech on May 9.”
"Recently Andrei Sych did a big story about Trump, about the persecution in the U.S., we translated into English. There were 250,000 views, 65% of which were from the United States. We continue to worry about our YouTube channel," said the chairman of the company.
Conceptual decision on foreign broadcasting
"We need to make a conceptual decision in our country like the Russian Federation did," said Ivan Eismont. - Russia Today, foreign broadcasting, played a big role in the fact that the Russian Federation was saved, preserved its territorial integrity and survived as a state. It was the most popular foreign TV channel in many countries of Europe and South America, I think in North America as well. And we need to do that. Yes, now it is the international radio "Belarus", but it would be nice to do some more television version.
The head of the company said that there might be more content on "Belarus 24" in English, Spanish and German. More will be produced and broadcasted through a satellite channel around the world. And then work with this material on the Internet.













