Dobrush Porcelain Factory exports 80% of products, mainly in eastern direction

30 мая 2022
Belarusian enterprises successfully pass the test of strength. Despite the challenges of modern times, there are all possibilities for stable and successful work. The only porcelain factory in Belarus demonstrates how to develop despite the circumstances. The Dobrush enterprise is improving its marketing strategies and finding new partners. 

The decoration processes are automated.  The digital printing machine was a real breakthrough for the factory. Up to 9 thousand products are processed during a shift. The technology allows putting several designs on dishes simultaneously.

The digital printing on porcelain is a unique technology. There are less than 20 such equipment units for hard porcelain printing worldwide. The specialists from Dobrush are true innovators in the CIS space, which helped them to gain reputation on the market, both domestic and foreign.

The production volumes include more than 20 million units a year. 80% of products are exported. The western customers are not deterred even by the sanctions - they try to cooperate with Belarusians to the maximum. However, the main reference point for the enterprise is the eastern direction.