Press release and it assumes the creation of the professional brand package. The winners ere selected by an international jury on the basis of evaluation of professional packages of brand presentation
Press release
and it assumes the creation of the professional brand package. The winners ere selected by an international jury on the basis of evaluation of professional packages of brand presentation. Everybody marked the professional and unbiased work of the jury.
The gold award in the professional nomination means that specialists from different countries highly assessed the strategy and positioning of “TV-First”. The channel owes this award to a new development concept introduced in the TV season in 2006-2007, individual image and a range of marketing tools, aimed at the promotion of the channel.
Another brand of Belteleradiocompany is radio station “Radius-FM”, which became a leader in the Consumers’ nomination.
“Brand of the Year” is a professional contest held according to international EFFIE standards and is accredited by this organization. “Brand of the Year” studies the consumers’ tendencies of the domestic market and helps to promote the Belarusian brands.
TV and radio channels of Belteleradiocompany have received “Brand of the Year” awards many times.












