Belarus 24 presented at CSTB 2015

27 января 2015

By Maxim Korotkin: The satellite channel Belarus 24 is increasing its presence in the packages of global providers. Over the past year, the number of Belarus 24 viewers has shown more than a two-fold increase, with more than 20 million viewers in Russia alone. The channel’s capabilities were demonstrated to professionals at the annual International Exhibition CSTB in Moscow.

Over the 10 years of its existence, Belarus 24, formerly Belarus TV, has gained its own audience. Its total audience share can be compared to that of a number of well-known TV brands. Since last year, Belteleradiocompany has been receiving detailed data on the channel’s spread abroad, and the information is very positive.

For two and a half years, Belarus 24 has been included in the package of one of Russia’s fastest growing providers, Signal Media, which has influenced the audience growth. Starting this year, Belarus 24, as well as other Belteleradiocompany channels, is available via mobile apps and is more accessible via the company’s new website.